30 Years of Air

03.25.2017

Another great collaboration between Nike, Legwork and Hovercraft. Two transparent LCD screens in custom-fabricated motorized housing traversed a 35-foot wall of vintage Air Max sneakers, displaying custom looping animations to celebrate each design. The screens ran all day, every day at the Nike SOHO store between late March and June, 2017. This installation was part of the global launch of the Nike VaporMax shoe, Air Max Day 2017, and the 30th anniversary of Air Max. My duties included building the graphics software that powered the animation loops, tracked screen location via incoming hardware sensors, and the final on-site installation and calibration of the system, alongside a sizable installation crew.

Photos & video by Cacheflowe

Photos & video from @NikeNYC

Photos from Santy Wang